Teaching

Undergraduate

• Consumer Behavior (HEC Montreal)
• Customer Relationship Management (HEC Montreal)
• Market Research (IESEG)
• Marketing (IESEG)

Graduate

• Digital Marketing (Montpellier BS)
• Marketing Culture and the Arts (IESEG)
• Marketing for Cultural Organizations (HEC Montreal)
• Marketing Research Methodology (IESEG)
• Marketing Research Seminar (IESEG)
• Marketing Strategy and Company Observation (IESEG)
• Qualitative Research and Consulting in Marketing (IESEG)

Executive Education

• Business Game (IESEG)
• Communication and Online Advertising (IESEG)
• Customer Relationship Management (Air France; Montpellier BS)
• Customer Relationship Management in the Banking Industry (Crédit Agricole and Banque Populaire du Sud; Montpellier BS)
• Digital Marketing (Air France; Montpellier BS)
• New Trends in Consumer Behavior in the Digital Era (Crédit Agricole and Banque Populaire du Sud; Montpellier BS)